The Company:

NRG Riverside are the UK’s largest municipal and specialist fleet hire company, they provide specialist vehicles on short and long-term hire, a range of vehicle maintenance packages and offer a large portfolio of high-quality used vehicles for sale. NRG Riverside has the skills, knowledge and expertise to support all operational needs. Established in 1996,

The Brief:

NRG Riverside has engaged Fuze Digital with the goal of performing a comprehensive web design overhaul. The objective is to create a website that not only provides a clean, fast, and responsive interface but also significantly enhances the user experience.

Vision

The vision for the new website is to embody NRG Riverside’s core values and goals. This involves merging innovative design with seamless functionality to create an online presence that is both aesthetically pleasing and highly functional.

Clean and Modern Design

• The website should have a clean, modern design that reflects NRG Riverside’s brand identity.
• Use of high-quality images and visuals that are consistent with the company’s branding.
• A visually appealing colour scheme that aligns with the brand.

Fast and Responsive Interface

• The website must be optimised for fast loading times on all devices.
• Ensure the design is responsive, providing an optimal viewing experience on desktops, tablets, and smartphones.

Enhanced User Experience

• Intuitive navigation that allows users to easily find the information they need.
• Clear calls to action that guide users towards desired actions such as contacting the company or learning more about services.
• Accessible design that meets all relevant accessibility standards.

Seamless Functionality

• Integration of all necessary functionalities such as contact forms, service listings, and any other relevant features.
• Ensure that all functionalities are easy to use and work seamlessly across all devices.

Embodiment of Brand Values

• The design should reflect NRG Riverside’s commitment to quality, innovation, and customer satisfaction.
• The website should convey the company’s expertise and credibility in their industry.